Knowledge Base

Our goal is to be as transparent as possible by providing you with as much information as we can about our services.
This page includes frequently asked questions & their answers, product overviews, and recent helpful articles.
Use the search bar for even faster answers!

Getting Started

Welcome to AS Dealer Sites! We love working with HVAC Dealers! We're glad you're here. We want this process to be easy and smooth so we can get your business found online as quickly as possible. Head over to our HOW IT WORKS page for a step-by-step overview of the process, or scroll down to see our Frequently Asked Questions & Answers section.

Your Account

An account will automatically be created for you once you've checked out. From YOUR ACCOUNT, you'll be able to access options for changing account information, filling out your Dealer Information Form, and a help desk to directly contact us.

Product Features

Our goal is to keep the website creation process fast and simple, but there is still a lot of information to cover! We've listed site features and website add-ons on our Pricing page. We want you to know EXACTLY what you're getting for your investment! View PRODUCT FEATURES now.

Customization Options

We offer many site customizations to ensure your site accurately reflects your business. We have many add-ons to choose from to expand your online presence, but if there are additional customizations you'd like to add, please don't hesitate to contact us . View our ADD-ONS & CUSTOMIZATIONS here.

How We Handle Co-op

Are you taking advantage of co-op dollars? In most cases, we can help you drastically expand your marketing budget by using co-op reimbursement to help offset the cost of a website, social media management, and other digital marketing. Learn how we help you with CO-OP MANAGEMENT so you can get more from your marketing budget!

Payments & Billing

We've been building successful HVAC websites for many years. We've found it easiest for co-op billing and for project management to split the total invoice in half. You'll pay us to get started and then pay the second half of the invoice when the site is ready to launch. This allows for site additions or other add-on services if necessary.

Terms & Conditions

It's crucial you know what to expect from us and what we require from you before purchasing a website. Read our FULL TERMS & CONDITIONS here. We can't wait to work with you!

Contact Us

Have we left something out? Please contact us with any questions you may have about a project. We can accommodate many special requests for HVAC business websites! CONTACT US TODAY.

Frequently asked questions & Answers

AS Dealer Sites was created to give HVAC business owners an easy and affordable option for creating a business website. Our websites are created and designed by our team, meaning you can choose from one of our specially made designs and we’ll add your logo, colors, local information, service area(s), and images to make it beautifully reflect your company.

We take care of all site development, Local Search Engine Optimization (SEO), and mobile responsiveness for you! We offer a number of add-on features if you need help with Google, Social Media, or any other online services.

Our websites are built to be found by your potential customers!

We’ve fully developed several different site designs, each having 3 different site size options. This way there is sure to be a website design you love for your business at a price that works for you. View our all pricing details and add-on options on our Pricing Page.

This answer depends on the site size you choose and any additional add-ons you select for your website or social media presence. As a general answer, we can finish most projects within two weeks. This depends heavily on factors such as the hosting situation, approval times, necessary access, Dealer Information Form completion, etc.

Please contact us first if you need your project completed by a certain date.

YES! The beauty of this program is that we take our in-house designs and customize them to fully fit your business. We use your logo, your colors, and your service areas so your site will be one of a kind! We custom write each section of text to highlight your services, service areas, and features that make your business unique. We are able to save time and money with this process by using one of the designs we’ve pre-designed, but the rest of the site is custom to YOUR HVAC BUSINESS.

Your website will convey your specific brand, using your logo, colors, service areas, photos, and information about your business. By choosing a design we’ve already built, we reduce the time it takes to complete a site project, so we can offer it a lower price. 

Your site will be unique, in that all content (photos and text), colors, etc. will be specific to your brand, but the design will be based on one of our designs to speed up the process!

We take care of all development, Local Search Engine Optimization (SEO), and mobile responsiveness for you! We offer a number of add-on features if you need help with Google, Social Media, or any other online services. 

Our websites are built to be found by your potential customers!

You will see an immediate return on your investment with regards to your customers being able to use your new website and immediately get in touch with you. Having an easy to use website goes a long way when a customer is deciding which HVAC company they will use.

With regards to your website bringing in new customers through organic search, the speed of results vary based on a few factors. We’ve listed the top contributing factors below and how we address them with site structure, local SEO, and site design. 

Competition in the market: 

Market size plays the largest role in how quickly we can have your new website ranking on the first page of Google organically (vs. with paid ads at the top of the page). If there are only a few dealers within your market, we can easily get your business to show at the top of search results since each site page we make for you will be outfitted with local SEO, such as “AC Repair Your Service Area (X)”. Because of this practice, if a customer is sitting in location X and types in “AC Repair”, your website will be shown to them because we highlighted the keyword “AC Repair” and service area “X”. 

If there are only a few dealers to compete with in your market, you can expect the keyword/ SEO work we put into your new website to boost your site onto page 1 of organic results within a few weeks to a couple of months after site launch. Once your site is ranking high organically, it’s easy to keep it there and continue to grow your business through new online customer referrals. The phone will start ringing more and you will see your website investment start to pay for itself through customer acquisition.

If there are a lot of competing HVAC businesses around you, it will take a bit more time for our keyword/ SEO practices to send your website to the first page of search results. Especially if you’re just starting out, you can expect a new site to take anywhere from a few weeks to a few months to work its way into the organic search results for select keyword phrases.

Don’t be discouraged, though! This work does take time, but we’ll start your site off on the right foot and build it for success with great content, great design, and mobile-ready features. If you are in a market with a lot of competing dealers, it’s even more important you choose one of our larger site sizes so search engines have more pages to index, and there is more content to serve to potential customers. Website size DOES make a difference!

Your current site standings: 

If you’ve had a website for a while and it isn’t ranking well organically, we can expect your new site to take a few weeks to a few months to begin ranking well. When your new site is launched, we will request new crawls by search engines, showing them the updated site content, design, mobile responsiveness, and awesome user experience. Our keyword/ SEO work will help your new site increase in organic rankings within a few weeks to a few months after launch. Patience is key! Our system does work, and we have the data to prove it! 

Your online presence as a whole: 

Factors contributing to how well your business ranks in search results include: your website– its content and how frequently it’s updated, its mobile-responsiveness, its user-friendliness, and its linking/ keyword/ meta description structure; your online reviews– positive reviews tell Google you are a good business to show their users searching for your services; and your social media presence– consistently publishing branded, engaging content on social media proves to search engines your business is active and supplies good content for online users. A strategic, consistent social media presence is ESSENTIAL for today’s businesses. 

How is your business represented online? Let’s Get Started.

Absolutely! We can assist you with pointing your domain to our servers so you can have a brand new, effective website for your business. It’s important to have a site that pays for itself by bringing in new customers. If your current website isn’t doing that, it’s time for a change. If your site is over 5 years old, it is likely dated and not performing as well as it should. Our sites are built to be found by search engines and built to be displayed perfectly on mobile devices. Ready to Get Started?

We will host your site on our servers (99.9+% uptime guarantee). We include one year of hosting with every site we build. After the first year, we charge $360 annually for hosting services, SSL certificate renewal, and domain name renewal (if necessary). You can keep your domain name with your current registrar (GoDaddy, for example), but your website will “live” on our servers.,

Our Getting Started page walks you through the entire site selection process and through payment processing. We split your project total in half, 50% due up front, 50% due at launch, so if there are any changes to the project, we can account for them with your second invoice. Often, Dealers decide they need a Careers page, photo gallery, or they want to get started with Social Media Management after they’ve already signed up for the program, so our 50% invoicing policy was designed to accommodate project changes. If your company qualifies for co-op reimbursement, we will file the necessary co-op paperwork for you. Our website designs are always pre-approved for co-op and will follow manufacturer’s guidelines to the letter.

We’re so glad you want to add more features to your site! We break the payments in half to allow for any additions or changes to the project after your initial payment. If you want to add more features to your plan, we’ll just add them to your final project invoice.

Yes! We are always available to our clients via phone call, email, or even text. We offer priority support through our Client Portal where you can easily submit questions, feedback, or ask about site progress. We always keep our lines of communication open!

When your final invoice is paid, you own your website in its entirety. Since your site will “live/reside” on our servers, we charge an annual hosting fee of $360/year, starting 1 year after your site purchase date. This fee covers secure hosting, SSL certificate, necessary core site/security updates, fast site speeds, your annual domain name renewal (optional), and a guaranteed site uptime of 99.9+%. Our hosting fees are competitive with other hosting suppliers and we provide fast, reliable support.

We always recommend our clients participate in Social Media Management to drive continuous traffic to their new websites. If you are in this program, you will be billed monthly for the service and provided analytics showing the results we obtained from our campaigns. We always want you to know what you’re paying for– you should be seeing quantifiable results!

If you have any site updates you’d like us to perform and aren’t a social media/ website management client, we will gladly make those changes and invoice you for time spent. We understand things change! We’re happy to help with any changes your websites needs after its launch and throughout the years of its use.

You may cancel your project at any time. We will only charge you for the work we’ve completed to date. We want our clients to be 100% happy with their investment!

We develop websites for HVAC business owners. We use your logo, your brand colors, and feature your service areas on the website so you will show up in local online search results.

By choosing from one of our in-house designs, we can save time and cut costs on developing a website for your business. Your website will be 100% mobile and tablet responsive, be pre-approved for co-op reimbursement (based on eligibility), and ready to go within two weeks!

Our goal through this project is to provide fast, affordable, effective websites for HVAC business owners. Because of the nature of the work, we split the full cost of your site and add-ons in half, 50% due up front, and 50% due at site launch. We do this because website projects often change in scope. For example, if you decide you want to add a photo gallery to your site, but you didn’t select that add-on initially, we will add it to your final invoice so all services can be accounted for.

Accepted Payment Forms: We accept all major credit cards, direct bank transfers, and in some cases, checks. We support Amazon Pay, Apple Pay, and Google Pay. If you would like to pay for your project by check, please contact us directly and we will work to accommodate your request. If paying by check, work will not begin until your check has cleared our bank.

Cancellations: Our goal is to always provide excellent customer experience and a great end product. We understand things do happen, so if you have to cancel your project for any reason, we offer a full refund within 48 hours of purchase if we have not started working on your project. If we have started on your project, we will cancel all outstanding invoices and stop the project at that point. If we’ve fully completed your project and your site is virtually ready to launch, you may still cancel; however, we will not issue any refund to you at that time.

We reserve the right to work with any company we choose. Representatives of AS Dealer Sites may elect to stop a project and issue any refunds, as necessary, at any time.

Domain Names: If you have a domain name already, we will assist you in pointing it to our hosting servers. If you do not have a domain name, we can register one for you and get it set up and ready for your new website. If you need a domain name, be sure to add that feature during checkout.

Hosting: If you already have a domain and hosting with a different company, such as GoDaddy, you can keep your domain name registration with them, but we will host your website. We will assist you with pointing your domain’s nameservers to our privately hosted servers so we can ensure the speed, safety, and management of your website. If you have email accounts with other companies, they can stay as they are; we will only host your website.

Hosting Fees: Your first year of secure hosting with SSL certificate is included with the cost of your website. Your website hosting will be set to automatically renew at $360 per year thereafter. We take care of site security, site speed, and general upkeep of your website for you.

Ongoing Website Management: Once your website is paid for in full, you own it. You’ll be responsible for hosting fees each year, and any other work you may want us to perform on your website (billed hourly, as needed). If you participate in a website and/ or social media management plan, those fees will be discussed separately and invoiced accordingly.

If, after one year of us hosting your website, you decide you want to move it to another server or provider, we will send you a full backup of your site so you may accomplish this. We will not move one of our websites to another server; you will need to have a developer do this for you if necessary. We will provide all files for your website as required.

YES! Monitoring website traffic is an important part of ensuring your website’s ROI. If you are enrolled in social media and website management with us, our monthly website analytics will present you with insights such as website traffic, referral sources, mobile user overviews, and website content viewed/ most popular pages. Even if you are not a management client, your website’s analytics will be available for you to view at any time by visiting your website dashboard through your Client Portal.

Our clients, as well as ourselves, find this information to be very helpful in catering to the specific wants, needs, and demographics of your target audiences to increase sales and grow your business.

While your new website will perform well in organic search rankings, we like to drive ROI with multiple streams of traffic from different platforms. That’s why we always recommend monthly social media management services to further the advantage of your investment.

Through researching insights of our current monthly management clients, we’ve found that 30%+ of site traffic comes directly from users on social media. We design professionally branded content and consistently post to your Facebook, Instagram, and Google for Business pages to increase site traffic, brand recognition, and sales. We work hard to ensure you see steady business growth throughout your time working with us.

AS Dealer Sites offers 3 levels of social media monthly management packages. All services are approved for co-op reimbursement (often at 50%; depending on eligibility) and include monthly analytics to track performance. We send post drafts to you for approval by the third week of each month for upcoming month. You’ll be able to access all social posts and analytics from your Client Dashboard.

The AS Dealer Sites program was designed to help new or growing HVAC business owners quickly create an affordable, beautiful, mobile friendly website to help increase their online presence, customer base, and sales. We’ll create and manage your site for you, and assist with any necessary co-op filing.

We’ll need a few things from you before we can get started, all of which are covered within the Dealer Information Form you’ll complete after making your site purchase. Examples of what we’ll need from you include your logo, color scheme, service areas, hosting information, and several other basic pieces of information. The information you provide to us should be as complete and accurate as possible in order for us to complete your project quickly and professionally.

A delay in providing information could push the completion date of your project back several days. Always feel free to contact us with any questions you may have regarding what we might need to complete your project on time.

Once we have your completed your Dealer Information Form, we’ll get to work and have a draft of your website ready for your review within two weeks!

In addition to websites and social media management, we can also assist your business with traditional and digital advertising. Please contact us directly to inquire about traditional or digital advertising services.

AS Dealer Sites will only use our own designs to build your website. We cannot modify your existing site, fix problems, or pick up where someone else left off. If you need assistance with these types of issues, please contact us directly and we can provide assistance.

We require that we host all websites associated with AS Dealer Sites. We will not build a site outside of our servers for this program. We can assist you with pointing your domain to our servers, if necessary. We promise it’s an easy process!

We do not work with other creative or marketing agencies with regards to the website you purchase through AS Dealer Sites. Our company will provide all necessary services for your website including development, copywriting for local SEO, photo editing, and graphic design services.

You may view our full Privacy Policy here.

Recent Helpful Articles

We love writing about marketing within the HVAC industry! There is so much information to share and so many tips we’ve learned through the years of working with HVAC business owners. See some of our most recent articles below! Don’t see what you’re looking for? Contact Us!

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We’ve worked with HVAC business owners for many years and we’ve seen first hand the impact a website and cohesive online presence can have on their business. In this article, we review results you can expect from your new website, as well as how quickly you can expect to see a return on your investment.

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