How It Works

Everything You Need to Know About The Process



Choose a design package as dealer sites


Our choices of custom site sizes and layouts are sure to meet the needs of your business. Choose your favorite design and we’ll customize it to match your branding. Our websites get found online and are 100% mobile responsive! Check out our designs.

about your business as dealer sites


After purchasing your site, you’ll be automatically redirected to your customer portal where you’ll find and fill out our Dealer Information Form, which only takes about 10 minutes to complete. Once that’s done, we’ll have all the information we need to get started!

design develop websites as dealer sites


We’ll add your logo, colors, and business info to your new site. We even file co-op (based on your availability) and configure all hosting details. This part of the process takes less than two weeks, depending on the site size/ package you choose.

launch website as dealer sites


We’ll send your new site to you for a final review. Once you’ve approved the new site, we’ll make it live!

A successful website is an asset for your business- it should bring in new customers and drive sales.


Choosing a site Size/ package & design

We provide you with several different fully developed site designs to choose from, each having different site size options.

Our largest site size/ package, Option 1, includes 12-15 pages of site content, multiple inner and external links (for SEO), and looks perfect on every device, including mobile and tablet. This is a perfect site option for growing businesses and those looking to expand their reach online. The benefits of having a larger site are related to how easily you'd like to be found online-- the larger the site, linking structure, and keyword optimization, the more pages (i.e. opportunities) search engines can index and show to potential customers. Simply put, the bigger the better when it comes to your business's website.
The baseline price (co-op eligible) for Option 1 is $3,850.00

Our mid-sized site size/ package, Option 2, has 6-10 pages of site content, tons of inner and external linking (for SEO), and looks perfect on every device. This site package is perfect for smaller teams. It has fewer service pages than Option 1, but it still covers all major services provided by the company. This smaller site option uses best SEO practices so your business will show up in search results in your local area.
The baseline price (co-op eligible) for Option 2 is $2,850.00

Our smallest site size/ package, Option 3, is a 1-page website featuring all services, a section on service areas, information about your company, and an embedded product catalog/ clickable pop-up, a quick contact box, and looks perfect on every device. This site package is perfect for new businesses or very small HVAC teams. This site option uses best SEO practices so your business will show up in search results in your local area.
The baseline price (co-op eligible) for Option 3 is $1,350.00

Our easy-to-use Get Started page will walk you through the steps of selecting a site size and package, site design, let you choose any package add-ons, and arrange payment. We split the total invoice in half so you will be billed for 50% of the cost up-front, then 50% when your new site is ready to launch.

Don't forget, we also handle the
co-op pre-approval and paperwork filing for you! (based on your eligibility)

Tell Us About Your Business

Once your payment has been processed, you'll be taken to your client portal, where you can complete your Dealer Information Form. Here you'll answer a few questions about your business, upload your logo, tell us your color scheme, and answer a few co-op related questions. The form takes about 10 minutes to complete, but you can always save your progress and come back later!

Design & Development

Once you've completed your Dealer Information Form, we'll get to work on your new site! Depending on the site package you chose, turn around times are usually within two weeks after you've submitted all necessary information. While your site is being developed, we'll take care of hosting and any other necessary changes to ensure a smooth transition for your new site.

Review & Launch

When we're done developing and testing your site, we'll send it directly to your Client Portal so you can review it! Once it is approved, we'll launch it for you so you will have a new, beautiful website and start attracting new people searching for your products and services. If there are any text or image updates you want us to make after your new site is live, simply send us a message from your Client Portal and we'll take care of it!

Frequently Asked Questions About How IT WORKS

We’ve listed our most asked questions and their answers on our full documentation page.
If you have additional questions not listed here, please contact us.

Yes! We are always available to our clients via phone call, email, or even text. We offer priority support through our Client Portal where you can easily submit questions, feedback, or ask about site progress. We always keep our lines of communication open

This is a question we get often and the answer depends on a variety of factors. We’ve listed the top contributing factors below and how we address them with site structure, local SEO, and site design. 

Competition in the market: 

Market size plays the largest role in how quickly we can have your new website ranking on the first page of Google organically (vs. with paid ads at the top of the page). If there are only a few dealers within your market, we can easily get your business to show at the top of search results since each site page we make for you will be outfitted with local SEO, such as “AC Repair Your Service Area (X)”. Because of this practice, if a customer is sitting in location X and types in “AC Repair”, your website will be shown to them because we highlighted the keyword “AC Repair” and service area “X”. 

If there are only a few dealers to compete with in your market, you can expect the keyword/ SEO work we put into your new website to boost your site onto page 1 of organic results within a few weeks to a couple of months after site launch. Once your site is ranking high organically, it’s easy to keep it there and continue to grow your business through new online customer referrals. The phone will start ringing more and you will see your website investment start to pay for itself through customer acquisition.

If there are a lot of competing HVAC businesses around you, it will take a bit more time for our keyword/ SEO practices to send your website to the first page of search results. Especially if you’re just starting out, you can expect a new site to take anywhere from a few weeks to a few months to work its way into the organic search results for select keyword phrases.

Don’t be discouraged, though! This work does take time, but we’ll start your site off on the right foot and build it for success with great content, great design, and mobile-ready features. If you are in a market with a lot of competing dealers, it’s even more important you choose one of our larger site sizes so search engines have more pages to index, and there is more content to serve to potential customers. Website size DOES make a difference!

Your current site standings: 

If you’ve had a website for a while and it isn’t ranking well organically, we can expect your new site to take a few weeks to a few months to begin ranking well. When your new site is launched, we will request new crawls by search engines, showing them the updated site content, design, mobile responsiveness, and awesome user experience. Our keyword/ SEO work will help your new site increase in organic rankings within a few weeks to a few months after launch. Patience is key! Our system does work, and we have the data to prove it! 

Your online presence as a whole: 

Factors contributing to how well your business ranks in search results include: your website– its content and how frequently it’s updated, its mobile-responsiveness, its user-friendliness, and its linking/ keyword/ meta description structure; your online reviews– positive reviews tell Google you are a good business to show their users searching for your services; and your social media presence– consistently publishing branded, engaging content on social media proves to search engines your business is active and supplies good content for online users. A strategic, consistent social media presence is ESSENTIAL for today’s businesses. 

How is your business represented online? Let’s Get Started.

Absolutely! We can assist you with pointing your domain to our servers so you can have a brand new, effective website for your business. It’s important to have a site that pays for itself by bringing in new customers. If your current website isn’t doing that, it’s time for a change. If your site is over 5 years old, it is likely dated and not performing as well as it should. Our sites are built to be found by search engines and built to be displayed perfectly on mobile devices. Ready to Get Started?

YES! The beauty of this program is that we take the same designs and customize them to fully fit your business. We use your logo, your colors, and your service areas so your site will be one of a kind! We custom write each section of text to highlight your services, service areas, and features that make your business unique. We are able to save time and money with this process by using one of the designs we’ve pre-made, but the rest of the site is custom to YOUR HVAC BUSINESS. 

When your final invoice is paid, you own your website in its entirety. Since your site will “live/reside” on our servers, we charge an annual hosting fee of $360/year, starting 1 year after your site purchase date. This fee covers secure hosting, SSL certificate, necessary core site/security updates, fast site speeds, your annual domain name renewal (optional), and a guaranteed site uptime of 99.9+%. Our hosting fees are competitive with other hosting suppliers and we provide fast, reliable support.

We always recommend our clients participate in Social Media Management to drive continuous traffic to their new websites. If you are in this program, you will be billed monthly for the service and provided analytics showing the results we obtained from our campaigns. We always want you to know what you’re paying for– you should be seeing quantifiable results! 

If you have any site updates you’d like us to perform and aren’t a social media/ website management client, we will gladly make those changes and invoice you for time spent. We understand things change! We’re happy to help with any changes your websites needs after its launch and throughout the years of its use. 


Our Get Started page walks you through the entire site selection process and through payment processing. We split your project total in half, 50% due up front, 50% due at launch, so if there are any changes to the project, we can account for them with your second invoice. Often, Dealers decide they need a Careers page, photo gallery, or they want to get started with Social Media Management after they’ve already signed up for the program, so our 50% invoicing policy was designed to take care of this situation.

Co-op Filing:

If your company qualifies for co-op reimbursement, we will file the necessary co-op paperwork for you. Our website designs are always pre-approved for co-op and will follow manufacturer’s guidelines to the letter.

Ready To Get Started?

A beautiful online presence for your business is just a few clicks away. We’re ready to help you take your HVAC business to the next level.

Have A Question?

Our team is just an email away and ready to help you.